Ida’s commitment to her customers far surpasses any service person I have ever come across. Her prices are higher than a chain store, because you aren’t just buying a dress, you are paying for a guarantee that the dress will fit perfectly. Also, you will get honest answers on fit and style, and if it doesn’t look good, she won’t let you walk out of her store and embarrass yourself. The night before my wedding – I came to pick up my wedding dress – One week after the final fitting – and she had my try it on only to find that I had lost more weight in the last week. So at 9:00 pm the night before my wedding, Ida took apart the dress and re-sized it so it fit perfectly. You wouldn’t get that level of service and commitment anywhere.